13 Jul 2012

Creating infographics with Piktochart

Turning research data into something meaningful and visually engaging takes skill and time. But there is good reason for putting in the effort (see previous post). Information graphics, at their most basic level, visualise information to amplify cognition. If the process is carefully planned and executed, potentially boring stuff can be rendered into visual information stories that stick.

What data are good candidates for use in infographics? Depiction of information processes with if/then decision branches and multiple steps, or information representations that require a great deal of deciphering on the part of the user are no good. Decoding the information story and drawing conclusions should be straight forward and painless.

Ask yourself which data coming out of your library is suitable for use in an information graphic. For example, packaging descriptive statistical data (e.g. library survey data or library website analytics) is a good example. Other examples include the particular storytelling of multistep, sequential instructions; e.g. how to operate the self-issuing station in your library. Visualising the timeline description of a library project through an infographic may also be very effective when communicating with particular audiences. Another good use for infographics is to promote a library service/feature.

Piktochart lets you create infographics without having to put in a lot of design legwork. You can use a selection of ready-made templates. The free version allows for five basic themes and five image uploads + includes a small Piktochart watermark when you export your infographic. Tweaking things is somewhat limited (number of available shapes, graphics and the like). Also, you can only download the final result as an image rather than raw data. Hmmm... I'm not entirely convinced that I have the skill for creating engaging infographics here (better leave this sort of stuff to my my friend Peter at ayecode.com)...




11 Jul 2012

What are we measuring, and more importantly, why?

Next week's #irelibchat topic, performance measurement and assessment in LIS, is a subject close to my heart. Quantitative measures of performance are an essential management tool in any organisation. Key performance indicators (KPIs) help organisations meet key strategic objectives, drive and deliver change, and assess the impact and effectiveness of services. Appropriate metrics not only provide a high-level snapshot of service levels at any given point in time, but also help to inform the operational activities and tasks that contribute to achieving the key strategic goals of the organisation.

So what do most libraries measure? Circulation figures and gate counts; usage statistics for electronic journals and databases; the number of information skills sessions delivered; books held per staff member or student; staffing and operational costs; user satisfaction levels...

These are all useful and informative to a point. For instance, a cost per use analysis undoubtedly serves as a useful framework and heuristic for collection management. However, most of these measures are input- or user-focused, rather than based on the key strategic and desired outcomes of the library, and indeed the wider organisation. What do hastily-collected surverymonkey snapshots (80% of people borrowed a book in the last month; 90% of users said they found library services very good or excellent...) or activity-based metrics (the number of information literacy sessions delivered increased by 20% year on year) really tell us about the value and importance of our services? To paraphrase Ann Ritchie*, it is not simply enough to know what we do; we must also know why we exist. I find it helpful to think of this in concrete (if unfortunate!) terms: if the library closed tomorrow what would be the impact on key strategic outputs and outcomes? These variable are what we need to measure.

Rigorous performance measurement and assessment is arguably one of the most potent tools for library advocacy when done well. If you can show that library and information services are feeding through to the bottom line - an increased volume of research, higher quality learning, more clients, more profits, improved patient care, lower costs - it is a very strong and persuasive argument. So how do we do this? Firstly, it requires a strong understanding of your organisation's mission and strategic objectives and goals, understanding where we can and do add value. The indicators and data you generate are ultimately only as good as the tools you use to collect them; valid and reliable methods and instruments are therefore crucial. These can be surveys, pre- and post-tests, curriculum-integrated assessments, statistical regression etc. 

Right now, I know I don't do enough of this, but sometimes the challenge just seems too vast to tackle. Every survey or hard-won statistic seems to barely dent the morass of measurement. But even if we don't quite get to collecting the data, at least knowing what to measure and why, is an important and necessary first step.


*Ritchie, A. (2010, March 29-April 1). Thriving not just surviving: resilience in a special library is dependent on knowing why you exist (not simply what you do). Paper presented at ALIES 2010 Conference: “Resilience” 29 Mar–1 Apr 2010. Retrieved 2 May 2012 from http://www.em.gov.au/Documents/Ann%20Ritchie%20-%20NT.PDF
Posted on Wednesday, July 11, 2012 | Categories:

10 Jul 2012

Become a Google Power Searcher

Registration for the 'Power Searching with Google' course ends on the 16th of July. The course is composed of six 50 minute classes and aims to empower users to find what they need faster. It will combine the Massive Open Online Course learning format with Google's social and communication tools to create a community learning experience.

Many searchers (and librarians in particular) may already be familiar with several of the search shortcuts such as using the search box as a calculator (e.g. to find out what is 65 multiplied by 8, enter 65*8 in the search box) or to find out a currency conversion (e.g. to find out what a 100 euro is in U.S. dollars, enter 100 eur in usd), but this course aims to teach more advanced tips and techniques.

For those who can't wait to hear some of these techniques, this article reports some techniques, search tools and methods used by Google research scientist Daniel Russell. Some of the more pertinent points are listed below:
  • What you know about Boolean may be wrong
Typing AND in your search is pointless, Google treats it like any other word. The OR operator works well however.
  • Find relational search terms
There is a way to find terms that are near each other on a website. [keyword] AROUND(n) [keyword] (“n” is the number of words near the search terms.) e.g. Libraries AROUND (3) "spending cutbacks" will show you all the websites where the two search terms were mentioned within three words of each other.
  • Time Travel
Typing cache:[url] or clicking on the cache function in the search results will show you an older version of the website.
  • Search your own browsing history
Visit Google.com/history to search your past searches. This feature can be disabled for those fearful of Google acting as a "Big Brother".
  • Search by image
A particularly nice feature about Google Images is that you can upload your own images and Google can search for similar images or even find information about the image if it is well known.

Franz Enzenhofer has come up with a fantastic tool which even lets you search via a drawing you make or even use a webcam to upload a photo you take from your tablet or computer and run a search for that also.

The following video explains these two concepts:

7 Jul 2012

Tackling course assignments the smart way...

The Assignment Planner is our customised assignment support tool. It is based on the original Assignment Calculator developed by the University of Minnesota Libraries.

The idea behind this planning tool is to improve understanding of the library's role in information literacy, as well as offering an opportunity for librarians and faculty to collaborate. Students have a practical instrument to PLAN, EXECUTE and DELIVER their assignments in a timely fashion.

So how does it work? You begin by entering the assignment start date and due date into an online form hosted on our Moodle site. The tool will then (1) calculate the number of days available to you in order to complete the given assignment on time, (2) break down the process in a logical, step-by-step sequence, (3) link to just-in-time resources that help you complete each individual task. In addition, the tool has an email reminder function built into it alerting the user that a particular task is due for completion at a certain date.

From a student perspective, the tool aims to tackle procrastination and offers access to relevant information resources when they're needed. At the same time, lecturers are provided with direction in guiding students through the assignment writing process.

The library uses the tool as a means to support information literacy coaching. The idea here is to get learners to ask the right questions at the right time throughout the assignment writing/research process.

In its original form, the tool breaks the assignment process down into twelve steps. We have decided to tighten this up and streamline the process down to five steps. The idea here is to mould it into our existing landscape of information literacy resources and the strategy our Information Skills Librarian applies.

STEP 1
UNDERSTAND ASSIGNMENT
STEP 2
GET ORGANISED - FOCUS TOPIC
STEP 3
RESEARCH - FIND, REVIEW & EVALUATE INFORMATION
  • Search the catalogue
  • Databases via Subject Portals
  • Finding & evaluating
  • Evaluating websites
STEP 4
CREATE A PLAN / OVERALL STRUCTURE
  • Using a mind map
STEP 5
WRITE, REFERENCE, REVISE AND  PROOF-READ

Each step includes links to resources specific to our library, as well as external materials such as The Writing Center and the Online Writing Lab.

There are opportunities to customise the planner even further, e.g. by optimising steps and resources based on the needs of individual faculties and schools. This is something we envisage to provide if the generic version above is successful and in demand by our user base.

In essence, the assignment planner is a tangible time management tool for students to help them focus in their assignment writing efforts and thus succeed as best as possible.

Resources: 
Assignment Calculator Blog
Download files
Classic Calculator (University of Minnesota Libraries)
Assignment Planner (Library Presentation)

6 Jul 2012

Successful Enquiry Answering Every Time – Tim Buckley Owen (Review)

That Tim Buckley Owen’s classic text Success at the Enquiry Desk has been reincarnated as Successful Enquiry Answering Every Time, is perhaps reflective of the shift away from face-to-face reference encounters, towards handling remote queries. It is thus particularly welcome that this latest 6th edition embraces these new and emerging challenges so wholeheartedly.

The book primarily addresses the issues and practicalities involved in the various stages of the reference query process, from introducing readers to basic questioning strategies and techniques, through to the factors to consider when presenting and packaging the final information product to users. Owen structures his approach around the simple yet effective tenet of “imagining the final answer”, illustrating how by identifying the ultimate purpose of the information, it will help to clarify the detail, complexity and nature of the answer required. In this respect the author emphasises the crucial need for staff to be cognisant of the often covert differences between users and their needs (hobbyist versus practitioner; a researcher compared to a student), in analysing the context of the query.

As one of the primary changes to this latest edition, Owen outlines the unique challenges presented by juggling remote queries. Service quality has become increasingly important due to the minimal effort involved for the user in resubmitting a query to an alternative service or source if they are dissatisfied with the quality of your answer. Remote queries are also typically more labour intensive, as you can’t simply show your customer a selection of suitable print titles or search results for them to browse by themselves. Instead, you are solely responsible for filtering the information effectively, and distilling it into the key answer that your user needs. However, perhaps the most salient emerging issue that reference staff must be mindful of is the growing expectation that 24/7 web and online technologies, including social media, imply that a 24/7 reference service is also available. Reorienting user expectations in this respect is a tricky challenge.

Thankfully the book also includes some useful suggestions and strategies for those occasions when you can’t find an answer or are running out of time to deal with a query, to help turn a potentially negative experience into a positive one. Owen includes one which I tend to use frequently in practice myself, that is, providing “a compromise answer” when you are unable to source the exact information required (e.g. try to source an alternative article on the same topic if you can’t source the particular one the individual is looking for).

As a relatively slim ‘one-stop’ solution, the book is perhaps best suited to those with little or no experience in the reference field, particularly prospective or current LIS students or very recent graduates. The breadth of contexts that the book manages to cover, suggests that it may also be of particular value in the public library setting where the range of queries faced by reference staff is potentially infinite. More experienced professionals, or those working solely within a narrow discipline or subject area, may need to consult a more advanced or specialised text if seeking an in-depth treatment of search strategies or detailed guidance on subject-specific resources. Successful Enquiry Answering is essentially a book about reference skills and not reference sources, yet this is not a shortcoming. As readers won't get weighed down by lengthy lists of books and websites, and instead can quickly grasp the skills they need to help them do their job more effectively, it results in a much more valuable proposition for the majority of needs.

Successful Enquiry Answering Every Time by Tim Buckley Owen is published by Facet, June 2012; 176pp; paperback; 978-1-85604-811-8; £39.95

4 Jul 2012

#irelibchat July 19th 7:30-8:30pm - Performance measurement in LIS

Thanks again to everyone who took part is the first #irelibchat last month. It's a shiny new month, which means it is time to do it all over again!

The next #irelibchat will take place on Thursday July 19th (Third Thursday of the month!) at 7:30-8:30pm. Again feel free to join in later or to catch up after the event through our tweet archive, or just search for the #irelibchat hashtag. The topic for this month's chat is the runner up in last month's poll: Performance measurement and assessment.

Tweet us @libfocus or leave a comment with any suggestions for questions or topics in advance and we will gladly add them to the provisional agenda below:

Performance measurement and assessment in LIS - #irelibchat agenda

1. What is the appropriate balance between using evidence/data and instinct/judgment in decision-making? Do we need to adopt a greater or lesser focus on evidence-based library and information practice?

2. What do you currently measure to assess performance and service delivery (usage stats, borrowing totals, bibliometric trends etc.)? Have you developed key performance indicators?

3. What methods and tools do you use for data collection: user satisfaction surveys e.g. LIBQUAL, objective outcome-based measures, cost-benefit analysis, reference management products e.g. questionpoint etc.?

4. How do you use the data you collect: annual reports, advocacy, strategic planning etc.?

5. What do you believe we 'should' be measuring, but currently aren't? Why?